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MKT 5320: Marketing for Non-Profits
Illustrates the importance of creating synergy within a marketing campaign. Speaking with "one voice' allows a brand to make a stronger impact; students will work with a local non-profit to improve their marketing message at each customer touch point. Students will analyze a marketing plan and work to improve it, including brochures & donation letters.
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Time/Day: 03:00 pm - 05:00 pm WEEK Prerequisites: : At least Junior standing. Units: 3 Course Component(s): Lecture |
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| Enrollment Information | ||||
| Campus | Delivery Mode | Class Status | Class Nbr | Section |
| Distance Education | Internet | OPEN | 70873 | 1DI4 |
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| Learning Management System | Canvas | |||