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ERP 6610: Advanced Customer Relationship Management in ERP Environment
Identification (targeting), acquisition, retention, and development (expansion) of (profitable) customers. Effective and efficient mgmt of customers, using IT. SAP CRM, SAS BI tools, and Sybase mobile application development are used. Research paper and presentation required.
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Time/Day: 04:00 pm - 06:30 pm M Prerequisites: : ERP 2110 or preceded or accompanied by ERP 5110. Units: 3 Course Component(s): Lecture |
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| Campus | Delivery Mode | Class Status | Class Nbr | Section |
| Distance Education | Internet | OPEN | 81072 | 1DIS |
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| Learning Management System | Canvas | |||