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ERP 4610: Customer Relationship Management in ERP Environment

The course emphasizes identification (targeting), acquisition, retention, and development (expansion) of (profitable) customers, as well as effective and efficient management of customers, using information technology. SAP CRM, SAS BI tools, and Sybase mobile application development are used.

Time/Day: 04:00 pm - 06:30 pm M
Prerequisites: ERP 2110 or preceded or accompanied by ERP 5110.
Units: 3
Course Component(s): Lecture

Attention Distance Students

For EdTech Media produced classes: Access to live and archived media is thru MediaSpace.
For other course content: please contact your instructor.

Enrollment Information
Campus Delivery Mode Class Status Class Nbr Section
Distance Education Internet OPEN 81071 1DIS

Course Access Information
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